Digital advertising spend losses to reach 68 billion globally in 2022 | VARINDIA News Hour

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  • Eset reports - India recorded the 6th highest Android threat detection globally | VARINDIA News Hour

    Eset reports - India recorded the 6th highest Android threat detection globally | VARINDIA News Hour

    Eset reports - India recorded the 6th highest Android threat detection globally | VARINDIA News Hour

    ESET Research has released its T3 2021 Threat report, it says on the most frequent external attack vectors, the reason behind the rise of email threats, and shifts in the prevalence of certain types of threats due to fluctuating exchange rates of cryptocurrencies. In the world of mobile, there are alarming Android banking malware detections, which rose by 428% in 2021 compared to 2020, reaching the detection levels of adware – a common nuisance on the Android platform. India recorded the 6th highest Android detection globally, and the highest in the Asia Pacific region (APAC). It also recorded a 6.9% increase in 2021 as compared to 2020. The growing number of Android threats in India highlights an alarming trend, particularly as over 95% of the 600 million smartphone users in India are Android users. Additionally, about 75% of smartphone users in India did not install any mobile security solution, which meant that users could be susceptible to Android banking malware and other forms of mobile threats. To protect themselves against these threats, users should keep their Android devices updated and use reliable mobile security apps, the company reveals. The report highlighted that the most active botnet in T3 2021 was the Mozi, which in the last four months of 2021 amassed more than 162,000 unique IPs in India, 79,000 of which had already been compromised in the previous period.

    India had the second highest number of enslaved devices globally with 29% of the unique IPs detected in India. Researchers also revealed that another vulnerability named ProxyLogon was the second most frequent external attack vector in ESET’s 2021 statistics, right after password-guessing attacks. Microsoft Exchange servers fell under siege again in August 2021, with ProxyLogon’s “younger sibling”, named ProxyShell, which has been exploited worldwide by several threat groups.

    By VARINDIA| 18 views

  • Guidelines Issued | Advertising Crypto-Related Products | VARINDIA News Hour

    Guidelines Issued | Advertising Crypto-Related Products | VARINDIA News Hour

    Guidelines Issued | Advertising Crypto-Related Products | VARINDIA News Hour

    The new crypto Ad Rules have arrived and with this the companies dealing in selling crypto assets may turn into crypto liabilities if they don’t follow the rules. Advertising of virtual digital assets and services needs specific guidance, considering that this is a new and as yet an emerging way of investing, since there is a need to make consumers aware of the risks. The Advertising Standards Council of India has introduced a set of 12 guidelines for the advertisement and promotion of virtual digital assets and services such as cryptos and non-fungible assets, almost three months after Prime Minister Narendra Modi slammed “misleading ads” in the cryptocurrency space in November 2021. The guidelines, applicable on ads of crypto-related products from April 1, 2022, say such ads shouldn't carry the words "currency", "securities", "custodian" and "depositories". Ads should carry a disclaimer saying, "Crypto products & NFTs are unregulated and can be highly risky." Information on past performance shall not be provided in a biased manner and there may be no regulatory recourse for any loss from such transactions. The rule comes while there were commercials for cryptocurrency-related products and offerings, which have flooded TV screens over the past year promising easy money, convenient trading, fixed returns and more.

    The council has specified the size of print to be used for the disclosure and the manner in which it should be broadcast through the audio-visual medium. In social media posts, such a disclaimer must be carried in the caption as well as any picture or video attachments. The disclaimer must be made in the dominant language of the advertisement. No advertisement may suggest that virtual digital assets could be a solution to money problems. No advertisement shall contain statements that promise or guarantee

    By VARINDIA| 26 views

  • Historic day for the Indian Digital journey: Union Budget 2022-23 | VARINDIA News Hour

    Historic day for the Indian Digital journey: Union Budget 2022-23 | VARINDIA News Hour

    Historic day for the Indian Digital journey: Union Budget 2022-23 | VARINDIA News Hour

    #UnionBudget2022

    The budget highlights the Governments' focus on digital inclusion and technology led provisioning of services to vulnerable sections. The budget shows the government wants RBI to promote digital currency, central Bank digital currency (CBDC) and kill all other currencies, just like China is doing. The government said RBI will launch digital rupee and announced a 30% tax on income from transfer of virtual digital assets. This is a very positive aspect. This is a progressive move that will give a big boost to India's digital economy. We believe digital literacy will be the key to realizing India's 5 trillion-dollar economy dream. To create a digital ecosystem for skilling and focus on digital inclusion through 5G and investment in technologies such as Artificial Intelligence and infrastructure, the government will continue strengthening the development of entrepreneurship, productivity, and quality of IT talent in the country, thereby scaling the adoption of new-age technologies across industries. Budget proposes to extend the existing tax benefits for startups by 1 more year – a promising and welcome move that will support the startup ecosystem in the country. The government’s funding support to sunrise sectors such as climate action, deep tech, digital economy and Agri tech is also welcoming.

    Secondly, the Government has made a strong economic statement with its focus on public investments to spur growth. Forward looking and catering to an aspirational Digital India the budget once again lays its emphasis on technology with the launch of Digital Currency using blockchain, Digital University for education in different Indian languages, roll out of 5G and boost to Start-ups. At the same time, the government looks unlikely to offer any major relief measures to struggling consumers, focusing instead on beefing up spending on t

    By VARINDIA| 31 views

  • Hybrid work model to continue in 2022 | Digital | VARINDIA News Hour

    Hybrid work model to continue in 2022 | Digital | VARINDIA News Hour

    Hybrid work model to continue in 2022 | Digital | VARINDIA News Hour

    Remote work was once considered a luxury to many and some workers were able to thrive in a remote setting, while others felt isolated and struggled to keep up a balance between their work and home lives. Now hybrid working is the current challenge for employers and employees – figuring out the right mix of in-person and remote work to meet the needs of a wide group of stakeholders. Flexible work is a key need for employees today, and just what that flexibility looks like is complex. Moving into 2022, ways of working and interacting are continuing to evolve as organisations adapt to the ongoing changes brought about by a wide range of factors influenced by the COVID-19 pandemic. Thus, two years after the world abruptly shifted to widespread adoption of remote work, declaring 2022 “The Year of Hybrid Work,” as workers and companies attempt to regain some sense of normalcy, improve work/life balance, and reconnect with co-workers while still retaining some of the benefits of hybrid work. There are a lot of benefits to remote work — no commute, more flexibility in the day, fewer distractions and interruptions — but for many there are also a lot of downsides, like social isolation, lack of motivation, and difficulty maintaining a good balance between their work and personal lives.

    The main benefit of hybrid work is that it offers employees the flexibility to work in the style that suits them best. People who thrive in an office setting could go into the office every day, people who really do well working at home can continue doing that, or people could opt for a mix of the two which can result in greater creativity and happier employees. Now the challenge is a great number of resignations has seen employees demand more humanistic policies and practices and employers recognise that to retain their people they need to become truly people-centric – employees want to see real changes arou

    By VARINDIA| 33 views

  • The future of Work in 2022 and beyond | Digital world | VARINDIA News Hour

    The future of Work in 2022 and beyond | Digital world | VARINDIA News Hour

    The future of Work in 2022 and beyond | Digital world | VARINDIA News Hour

    Unevenness and variability will define 2022 for most employees and employers in this volatile world. Employees will work in different ways and locations, the labour market will remain increasingly competitive, and organizations will continue to strive for diversity, equity and inclusion. Leaders must manage the increased variability across all aspects of work. For IT departments, employees working from anywhere and high staff turnover pose several issues. Cloud applications and mobile devices have become essential to the everyday tasks that have kept productivity high during the pandemic crisis and are accessible everywhere. The remote work model has brought many positive changes and challenges for businesses. Maintaining the status quo and facilitating work during periods of lockdown have been business priorities, but businesses have enjoyed some unexpected benefits in doing so, including productivity increase and reductions in overhead costs. Additionally, businesses have expanded access to talent based outside office regions, including a more diverse workforce.

    Adjusting to the new remote and hybrid scenario would not have been possible without innovative tech solutions that ensure maximum employee productivity, allow employees to interact and collaborate, and enhance security posture and IT efficiency. With integration of these technological tools in the remote work ecosystem, businesses are getting contextual and real-time actionable asset insights to help IT teams gain control over their IT investments and help employees become more productive. Cybersecurity fundamentals have become even more important due to constant attacks via ransomware, malware and a host of other threat vectors. Bad actors are taking advantage of the remote workforce’s blind spots, and as attacks become more sophisticated, stakes are high for businesses and users. In the future of work, business

    By VARINDIA| 28 views

  • Salman Khan Tubelight || Digital Marketing || Digital advertising || bonanzza

    Salman Khan Tubelight || Digital Marketing || Digital advertising || bonanzza

    Watch Salman Khan Tubelight || Digital Marketing || Digital advertising || bonanzza With HD Quality

    By Bollywood India| 811 views

  • India’s Internet Economy | $1 Trillion by 2030 | Digital Revolution | VARINDIA News Hour

    India’s Internet Economy | $1 Trillion by 2030 | Digital Revolution | VARINDIA News Hour

    India’s Internet Economy | $1 Trillion by 2030 | Digital Revolution | VARINDIA News Hour

    India’s journey to a $1-trillion consumer internet economy has been a unique story of multiple internet sectors such as e-tailing, e-health, food tech, online mobility, and quick commerce, coming together to create a strong foundation for a consumption-led growth engine. The ongoing journey from digital-first to digital-forward was a result of multiple internet sectors having shown strong momentum post-COVID, as per RedSeer. Investors are recognising India’s golden opportunity without a second thought. In 2021, more than $40 billion of funding and 42 new unicorns were born. This is primarily because the country’s economy is becoming more skill-based and services-oriented, so more jobs are being created for skilled workers, which in turn is a major draw for investors. It has been fueled by a mix of burgeoning internet penetration rates, access to high-speed internet, and rising demand for online shopping and digital content consumption. India is home to an extremely distinct, heterogeneous population

    base with varying social needs.

    The report noted that applications prioritising vernacularity of language, verticalized super apps, and an omnichannel approach are increasingly allowing the third cohort to join the digital mainstream. India’s new digital revolution is further enabled by the growing tech adoption in the business to business space and an expanding and maturing internet consumer base. What is also noteworthy is that key internet economies, namely e-tail, eHealth, FoodTech, Online Mobility, and Billpay and Recharge, which had experienced a sharp downward spiral during COVID re-emerged much stronger. Additionally, the rise of tech adoption in the B2B space is bolstering India's new digital revolution. The report expressed immense optimism about India's growth, stating that the SaaS market size, which stood at about $3.5 billion in FY2

    By VARINDIA| 56 views

  • Data Modernisation are set to drive digital transformation for enterprises | VARINDIA News Hour

    Data Modernisation are set to drive digital transformation for enterprises | VARINDIA News Hour

    Data Modernisation are set to drive digital transformation for enterprises | VARINDIA News Hour

    #VARINDIA_News_Hour #VARINDIA #Breaking_News

    The modern business environment is evolving rapidly and organizations are increasingly adopting new approaches to keep in pace with changing customer expectations. The digital realm is bursting with new trends emerging every year and businesses bracing themselves to tap opportunities by leveraging the latest technologies. Data modernization is one such technology driving change and transforming the way data is managed and accessed. Data modernization refers to the process of moving siloed data from legacy databases to modern databases. It opens limitless possibilities and endows enterprises with cost-saving benefits along with greater scope to employ artificial intelligence, machine learning and analytics algorithms. Data modernization is no longer optional but vital for business success. Businesses that were once averse to new technologies are now jumping on the bandwagon simply because everything revolves around data. It’s not about the quantity of data you possess, rather it’s how businesses can leverage this data to their advantage and data modernization is a firm step in that direction. There is no dearth of reasons for enterprises to adopt data modernization.

    Technologies like the internet of things and smart devices have emerged as important data generators. A large number of organizations are involved in IoT and multi-channel marketing, subsequently increasing the number of data sources in hand. However, Business challenges today vastly differ from what it was a few years ago. The inexorable increase in data generation has presented businesses with as many challenges as opportunities. The majority of the organization’s members rely heavily on data to make smarter decisions and there has emerged a need for a ubiquitous, shared language to easily access data. Data modernization is the way forwar

    By VARINDIA| 16 views

  • Newer opportunities of investment | fintech companies | Digital Payments | VARINDIA News Hour

    Newer opportunities of investment | fintech companies | Digital Payments | VARINDIA News Hour

    Newer opportunities of investment | fintech companies | Digital Payments | VARINDIA News Hour

    India is amongst the fastest growing Fintech markets in the world. The Indian Fintech ecosystem sees a wide range of subsegments including Payments, Lending, Wealth Technology (WealthTech), Personal Finance Management, Insurance Technology (InsurTech), Regulation Technology (RegTech) etc. India remains one of the largest markets where the structural enablers to set up and incubate fintech have come together strongly and at an apt time. Combination of steady economic growth with low penetration of financial services and availability of supporting infrastructure such as internet data access, smartphones along with utility infrastructure including Aadhaar based authentication and India Stack capabilities are likely to provide the required impetus to India's FinTech sector. The FinTech market has continued to help expand access to financial services during the pandemic, especially, the emerging market has seen strong growth in all types of digital financial services. The digital payments landscape has also grown rapidly over the last decade. India has globally positioned itself as a benchmark in digital payments owing to its resilient payment infrastructure, market practices and proliferation of digital payments across various segments which include both retail and merchants.

    Fintech has helped reduce the cost of providing services, making it reachable to more people while reducing the need for face-to-face interactions, which is highly essential for keeping the economic activity during the pandemic going. As the pandemic situation is getting better, many fintechs are under stress on a number of fronts. But, as the broader economy shifts from “respond” to “recover”, new opportunities may be created for some fintechs. A key question is how fintechs may leverage their unique assets and skills to seize new opportunities in the future. It could be an opportun

    By VARINDIA| 23 views

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Digital advertising spend losses to reach 68 billion globally in 2022 | VARINDIA News Hour

#VARINDIA_News_Hour

The value of digital advertising spend lost to fraud to touch $68 billion globally in 2022; rising from $59 billion in 2021. The Juniper Research new study, Digital Advertising Fraud: Key Trends, Competitor Landscape & Market Forecasts 2022-2026, found that those advertising in the US will potentially suffer the most in financial loss due to fraudulent activity, with total losses in the US expected to surpass $23 billion in 2022. The comprehensive research identified the top 5 countries most impacted by advertising fraud, which together account for 60% of global losses are US, Japan, China, South Korea and UK together account for 60 per cent of global digital advertising spend losses. The US represents the largest market for digital advertising spend, with high levels of Internet penetration and elevated mobile app and browser usage presenting strong opportunities for the display of promotional content. The researchers urged digital advertisers targeting these five key markets to form strategic partnerships with ad fraud detection and prevention vendors capable of distinguishing between valid and fraudulent advertising traffic that provides no return on ad spend.

Research author Scarlett Woodford remarked: “With the US representing such a significant market in terms of advertising spend, campaigns in North America will undoubtedly attract the attention of fraudulent players. This will lead to unprecedented innovation in fraud tactics within the US, with advertisers demonstrating a greater requirement for fraud detection and mitigation services.” In response to the rising threat of ad fraud, the report urges digital advertisers targeting these five markets to form strategic partnerships with ad fraud detection and prevention vendors capable of distinguishing between valid and fraudulent advertising traffic that provides no retu

#US#china#japan#TheEconomicTimes#digitaladvertising#startup#Journalists#southkorea#politicians#judges#CBSE#Varindia#DellTechnologies#Pegasus#varindianewshour#juniperresearch#RTPGlobal#Globaldigital#Mastercardstock#WarrenBuffett’s#LidoLearning#ICSEboards#Skael


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  • Eset reports - India recorded the 6th highest Android threat detection globally | VARINDIA News HourUp next

    Eset reports - India recorded the 6th highest Android threat detection globally | VARINDIA News Hour

    Eset reports - India recorded the 6th highest Android threat detection globally | VARINDIA News Hour

    ESET Research has released its T3 2021 Threat report, it says on the most frequent external attack vectors, the reason behind the rise of email threats, and shifts in the prevalence of certain types of threats due to fluctuating exchange rates of cryptocurrencies. In the world of mobile, there are alarming Android banking malware detections, which rose by 428% in 2021 compared to 2020, reaching the detection levels of adware – a common nuisance on the Android platform. India recorded the 6th highest Android detection globally, and the highest in the Asia Pacific region (APAC). It also recorded a 6.9% increase in 2021 as compared to 2020. The growing number of Android threats in India highlights an alarming trend, particularly as over 95% of the 600 million smartphone users in India are Android users. Additionally, about 75% of smartphone users in India did not install any mobile security solution, which meant that users could be susceptible to Android banking malware and other forms of mobile threats. To protect themselves against these threats, users should keep their Android devices updated and use reliable mobile security apps, the company reveals. The report highlighted that the most active botnet in T3 2021 was the Mozi, which in the last four months of 2021 amassed more than 162,000 unique IPs in India, 79,000 of which had already been compromised in the previous period.

    India had the second highest number of enslaved devices globally with 29% of the unique IPs detected in India. Researchers also revealed that another vulnerability named ProxyLogon was the second most frequent external attack vector in ESET’s 2021 statistics, right after password-guessing attacks. Microsoft Exchange servers fell under siege again in August 2021, with ProxyLogon’s “younger sibling”, named ProxyShell, which has been exploited worldwide by several threat groups.

    By VARINDIA| 18 views

  • Guidelines Issued | Advertising Crypto-Related Products | VARINDIA News Hour

    Guidelines Issued | Advertising Crypto-Related Products | VARINDIA News Hour

    Guidelines Issued | Advertising Crypto-Related Products | VARINDIA News Hour

    The new crypto Ad Rules have arrived and with this the companies dealing in selling crypto assets may turn into crypto liabilities if they don’t follow the rules. Advertising of virtual digital assets and services needs specific guidance, considering that this is a new and as yet an emerging way of investing, since there is a need to make consumers aware of the risks. The Advertising Standards Council of India has introduced a set of 12 guidelines for the advertisement and promotion of virtual digital assets and services such as cryptos and non-fungible assets, almost three months after Prime Minister Narendra Modi slammed “misleading ads” in the cryptocurrency space in November 2021. The guidelines, applicable on ads of crypto-related products from April 1, 2022, say such ads shouldn't carry the words "currency", "securities", "custodian" and "depositories". Ads should carry a disclaimer saying, "Crypto products & NFTs are unregulated and can be highly risky." Information on past performance shall not be provided in a biased manner and there may be no regulatory recourse for any loss from such transactions. The rule comes while there were commercials for cryptocurrency-related products and offerings, which have flooded TV screens over the past year promising easy money, convenient trading, fixed returns and more.

    The council has specified the size of print to be used for the disclosure and the manner in which it should be broadcast through the audio-visual medium. In social media posts, such a disclaimer must be carried in the caption as well as any picture or video attachments. The disclaimer must be made in the dominant language of the advertisement. No advertisement may suggest that virtual digital assets could be a solution to money problems. No advertisement shall contain statements that promise or guarantee

    By VARINDIA| 26 views

  • Historic day for the Indian Digital journey: Union Budget 2022-23 | VARINDIA News Hour

    Historic day for the Indian Digital journey: Union Budget 2022-23 | VARINDIA News Hour

    Historic day for the Indian Digital journey: Union Budget 2022-23 | VARINDIA News Hour

    #UnionBudget2022

    The budget highlights the Governments' focus on digital inclusion and technology led provisioning of services to vulnerable sections. The budget shows the government wants RBI to promote digital currency, central Bank digital currency (CBDC) and kill all other currencies, just like China is doing. The government said RBI will launch digital rupee and announced a 30% tax on income from transfer of virtual digital assets. This is a very positive aspect. This is a progressive move that will give a big boost to India's digital economy. We believe digital literacy will be the key to realizing India's 5 trillion-dollar economy dream. To create a digital ecosystem for skilling and focus on digital inclusion through 5G and investment in technologies such as Artificial Intelligence and infrastructure, the government will continue strengthening the development of entrepreneurship, productivity, and quality of IT talent in the country, thereby scaling the adoption of new-age technologies across industries. Budget proposes to extend the existing tax benefits for startups by 1 more year – a promising and welcome move that will support the startup ecosystem in the country. The government’s funding support to sunrise sectors such as climate action, deep tech, digital economy and Agri tech is also welcoming.

    Secondly, the Government has made a strong economic statement with its focus on public investments to spur growth. Forward looking and catering to an aspirational Digital India the budget once again lays its emphasis on technology with the launch of Digital Currency using blockchain, Digital University for education in different Indian languages, roll out of 5G and boost to Start-ups. At the same time, the government looks unlikely to offer any major relief measures to struggling consumers, focusing instead on beefing up spending on t

    By VARINDIA| 31 views

  • Hybrid work model to continue in 2022 | Digital | VARINDIA News Hour

    Hybrid work model to continue in 2022 | Digital | VARINDIA News Hour

    Hybrid work model to continue in 2022 | Digital | VARINDIA News Hour

    Remote work was once considered a luxury to many and some workers were able to thrive in a remote setting, while others felt isolated and struggled to keep up a balance between their work and home lives. Now hybrid working is the current challenge for employers and employees – figuring out the right mix of in-person and remote work to meet the needs of a wide group of stakeholders. Flexible work is a key need for employees today, and just what that flexibility looks like is complex. Moving into 2022, ways of working and interacting are continuing to evolve as organisations adapt to the ongoing changes brought about by a wide range of factors influenced by the COVID-19 pandemic. Thus, two years after the world abruptly shifted to widespread adoption of remote work, declaring 2022 “The Year of Hybrid Work,” as workers and companies attempt to regain some sense of normalcy, improve work/life balance, and reconnect with co-workers while still retaining some of the benefits of hybrid work. There are a lot of benefits to remote work — no commute, more flexibility in the day, fewer distractions and interruptions — but for many there are also a lot of downsides, like social isolation, lack of motivation, and difficulty maintaining a good balance between their work and personal lives.

    The main benefit of hybrid work is that it offers employees the flexibility to work in the style that suits them best. People who thrive in an office setting could go into the office every day, people who really do well working at home can continue doing that, or people could opt for a mix of the two which can result in greater creativity and happier employees. Now the challenge is a great number of resignations has seen employees demand more humanistic policies and practices and employers recognise that to retain their people they need to become truly people-centric – employees want to see real changes arou

    By VARINDIA| 33 views

  • The future of Work in 2022 and beyond | Digital world | VARINDIA News Hour

    The future of Work in 2022 and beyond | Digital world | VARINDIA News Hour

    The future of Work in 2022 and beyond | Digital world | VARINDIA News Hour

    Unevenness and variability will define 2022 for most employees and employers in this volatile world. Employees will work in different ways and locations, the labour market will remain increasingly competitive, and organizations will continue to strive for diversity, equity and inclusion. Leaders must manage the increased variability across all aspects of work. For IT departments, employees working from anywhere and high staff turnover pose several issues. Cloud applications and mobile devices have become essential to the everyday tasks that have kept productivity high during the pandemic crisis and are accessible everywhere. The remote work model has brought many positive changes and challenges for businesses. Maintaining the status quo and facilitating work during periods of lockdown have been business priorities, but businesses have enjoyed some unexpected benefits in doing so, including productivity increase and reductions in overhead costs. Additionally, businesses have expanded access to talent based outside office regions, including a more diverse workforce.

    Adjusting to the new remote and hybrid scenario would not have been possible without innovative tech solutions that ensure maximum employee productivity, allow employees to interact and collaborate, and enhance security posture and IT efficiency. With integration of these technological tools in the remote work ecosystem, businesses are getting contextual and real-time actionable asset insights to help IT teams gain control over their IT investments and help employees become more productive. Cybersecurity fundamentals have become even more important due to constant attacks via ransomware, malware and a host of other threat vectors. Bad actors are taking advantage of the remote workforce’s blind spots, and as attacks become more sophisticated, stakes are high for businesses and users. In the future of work, business

    By VARINDIA| 28 views

  • Salman Khan Tubelight || Digital Marketing || Digital advertising || bonanzza

    Salman Khan Tubelight || Digital Marketing || Digital advertising || bonanzza

    Watch Salman Khan Tubelight || Digital Marketing || Digital advertising || bonanzza With HD Quality

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  • India’s Internet Economy | $1 Trillion by 2030 | Digital Revolution | VARINDIA News Hour

    India’s Internet Economy | $1 Trillion by 2030 | Digital Revolution | VARINDIA News Hour

    India’s Internet Economy | $1 Trillion by 2030 | Digital Revolution | VARINDIA News Hour

    India’s journey to a $1-trillion consumer internet economy has been a unique story of multiple internet sectors such as e-tailing, e-health, food tech, online mobility, and quick commerce, coming together to create a strong foundation for a consumption-led growth engine. The ongoing journey from digital-first to digital-forward was a result of multiple internet sectors having shown strong momentum post-COVID, as per RedSeer. Investors are recognising India’s golden opportunity without a second thought. In 2021, more than $40 billion of funding and 42 new unicorns were born. This is primarily because the country’s economy is becoming more skill-based and services-oriented, so more jobs are being created for skilled workers, which in turn is a major draw for investors. It has been fueled by a mix of burgeoning internet penetration rates, access to high-speed internet, and rising demand for online shopping and digital content consumption. India is home to an extremely distinct, heterogeneous population

    base with varying social needs.

    The report noted that applications prioritising vernacularity of language, verticalized super apps, and an omnichannel approach are increasingly allowing the third cohort to join the digital mainstream. India’s new digital revolution is further enabled by the growing tech adoption in the business to business space and an expanding and maturing internet consumer base. What is also noteworthy is that key internet economies, namely e-tail, eHealth, FoodTech, Online Mobility, and Billpay and Recharge, which had experienced a sharp downward spiral during COVID re-emerged much stronger. Additionally, the rise of tech adoption in the B2B space is bolstering India's new digital revolution. The report expressed immense optimism about India's growth, stating that the SaaS market size, which stood at about $3.5 billion in FY2

    By VARINDIA| 56 views

  • Data Modernisation are set to drive digital transformation for enterprises | VARINDIA News Hour

    Data Modernisation are set to drive digital transformation for enterprises | VARINDIA News Hour

    Data Modernisation are set to drive digital transformation for enterprises | VARINDIA News Hour

    #VARINDIA_News_Hour #VARINDIA #Breaking_News

    The modern business environment is evolving rapidly and organizations are increasingly adopting new approaches to keep in pace with changing customer expectations. The digital realm is bursting with new trends emerging every year and businesses bracing themselves to tap opportunities by leveraging the latest technologies. Data modernization is one such technology driving change and transforming the way data is managed and accessed. Data modernization refers to the process of moving siloed data from legacy databases to modern databases. It opens limitless possibilities and endows enterprises with cost-saving benefits along with greater scope to employ artificial intelligence, machine learning and analytics algorithms. Data modernization is no longer optional but vital for business success. Businesses that were once averse to new technologies are now jumping on the bandwagon simply because everything revolves around data. It’s not about the quantity of data you possess, rather it’s how businesses can leverage this data to their advantage and data modernization is a firm step in that direction. There is no dearth of reasons for enterprises to adopt data modernization.

    Technologies like the internet of things and smart devices have emerged as important data generators. A large number of organizations are involved in IoT and multi-channel marketing, subsequently increasing the number of data sources in hand. However, Business challenges today vastly differ from what it was a few years ago. The inexorable increase in data generation has presented businesses with as many challenges as opportunities. The majority of the organization’s members rely heavily on data to make smarter decisions and there has emerged a need for a ubiquitous, shared language to easily access data. Data modernization is the way forwar

    By VARINDIA| 16 views

  • Newer opportunities of investment | fintech companies | Digital Payments | VARINDIA News Hour

    Newer opportunities of investment | fintech companies | Digital Payments | VARINDIA News Hour

    Newer opportunities of investment | fintech companies | Digital Payments | VARINDIA News Hour

    India is amongst the fastest growing Fintech markets in the world. The Indian Fintech ecosystem sees a wide range of subsegments including Payments, Lending, Wealth Technology (WealthTech), Personal Finance Management, Insurance Technology (InsurTech), Regulation Technology (RegTech) etc. India remains one of the largest markets where the structural enablers to set up and incubate fintech have come together strongly and at an apt time. Combination of steady economic growth with low penetration of financial services and availability of supporting infrastructure such as internet data access, smartphones along with utility infrastructure including Aadhaar based authentication and India Stack capabilities are likely to provide the required impetus to India's FinTech sector. The FinTech market has continued to help expand access to financial services during the pandemic, especially, the emerging market has seen strong growth in all types of digital financial services. The digital payments landscape has also grown rapidly over the last decade. India has globally positioned itself as a benchmark in digital payments owing to its resilient payment infrastructure, market practices and proliferation of digital payments across various segments which include both retail and merchants.

    Fintech has helped reduce the cost of providing services, making it reachable to more people while reducing the need for face-to-face interactions, which is highly essential for keeping the economic activity during the pandemic going. As the pandemic situation is getting better, many fintechs are under stress on a number of fronts. But, as the broader economy shifts from “respond” to “recover”, new opportunities may be created for some fintechs. A key question is how fintechs may leverage their unique assets and skills to seize new opportunities in the future. It could be an opportun

    By VARINDIA| 23 views

VARINDIA

  • AI is used Towards Client AI Processing

    AI is used Towards Client AI Processing

    #Artificialintelligence is increasingly being used for client AI processing. This means that AI models are being trained and deployed on client devices, such as smartphones, laptops, and IoT devices. This has a number of advantages, including, Reduced latency, Improved privacy and Reduced bandwidth usage.


    Traditionally, AI processing has been conducted by massive clusters of servers in the cloud or data centers. This is because AI models can be very large and complex, and they require a lot of computing power to train and run.

    AI is used Towards Client AI Processing

    By VARINDIA| 256 views

  • Can Google’s tools combat online misinformation

    Can Google’s tools combat online misinformation

    #Google's efforts to combat misinformation are important because misinformation can have a negative impact on society. It can undermine trust in institutions, lead to violence, and harm democracy. By developing new tools and initiatives, Google is helping to make the internet a safer and more informed place for everyone.

    Google has recently unveiled three new tools to combat online misinformation:

    · About this Image: This feature, which was initially unveiled earlier in 2023 and is now available globally to English-speaking users through Google Search, provides information about images, including their history, descriptions by users, metadata, and clear indications if an image is generated by AI. Google's AI-generated images are also clearly labelled.

    · Fact Check Explorer: This tool allows journalists to verify images by tapping into information from independent organizations.

    · AI-generated source descriptions within the Search Generative Experience: This feature provides original sources and insights from reputable publications, which are accessible through the "More About This Page" section in search results.

    Can Google’s tools combat online misinformation

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  • Increasing online Frauds

    Increasing online Frauds

    Recent developments in the technology landscape, including the acceleration of automation, artificial intelligence, and the digitization of industries, are transforming the nature of work. These challenges have immediate and far-reaching implications for India's economy, society, and future prospects.


    The Tech Tsunami, characterized by rapid technological advancements, has the potential to drive unprecedented growth and innovation. However, if not harnessed effectively, it could lead to job shrinkage, job displacement and job reduction further leading to increased economic inequality.

    Today's Headline in NewsHours
    0:00 Intro
    3:07 Online gaming firms sent tax notices worth INR 1 lakh cr
    3:36 Government plans to introduce regulatory sandbox for OTT apps
    4:05 #Microsoft pulling the plug on its metaverse project
    4:33 #HMD Global to manufacture own brand of smartphones in India in 2024
    5:00 #TechMahindra’s CEO designate Mohit Joshi announces restructuring


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    Increasing online Frauds

    By VARINDIA| 181 views

Govt./PSU

  • Mr Bhupesh Baghel, CM, Chhattisgarh at #FICCIAGM

    Mr Bhupesh Baghel, CM, Chhattisgarh at #FICCIAGM

    Mr Bhupesh Baghel, CM, Chhattisgarh in conversation with Dr Jyotsna Suri, Past President, FICCI at #FICCIAGM.
    #FICCI #IndianEconomy #Economy #India

    Watch Mr Bhupesh Baghel, CM, Chhattisgarh at #FICCIAGM With HD Quality

    By FICCI India| 637243 views

  • Robotic Process Automation is transforming businesses across the world

    Robotic Process Automation is transforming businesses across the world

    Robotic Process Automation enables users to create software robots, or #Bots, that can observe, mimic & execute repetitive, time consuming #Digital #business processes by studying human actions.
    Watch the video to know how RPA is transforming #businesses.
    #ArtificialIntelligence

    Robotic Process Automation is transforming businesses across the world

    By CII| 207603 views

  • Launch of Gujarat Election Campaign in Ahmedabad

    Launch of Gujarat Election Campaign in Ahmedabad

    Launch of Gujarat Election Campaign in Ahmedabad.

    #CongressNuKaamBoleChe

    Declaration:
    This video is an intellectual property belonging to the Indian National Congress. Please seek prior permission before using any part of this video in any form.


    For more videos, subscribe to Congress Party channel: https://www.youtube.com/user/indiacongress


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    Launch of Gujarat Election Campaign in Ahmedabad

    By Indian National Congress| 170472 views

  • ECI Press Briefing

    ECI Press Briefing

    Press briefing of Election Commission of India on completion of 2nd Phase of #LokSabhaElection2019 and State Legislative Assemblies elections.

    #PollingDay #DeskKaMahaTyohaar #NoVoterToBeLeftBehind

    Watch ECI Press Briefing With HD Quality

    By Election Commission of India| 431662 views

  • Press Conference by Union Minister of Jal Shakti Shri Gajendra Singh Shekhawat at BJP HQ.

    Press Conference by Union Minister of Jal Shakti Shri Gajendra Singh Shekhawat at BJP HQ.

    Subscribe Now - http://bit.ly/2ofH4S4 Stay Updated! ????


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    Press Conference by Union Minister of Jal Shakti Shri Gajendra Singh Shekhawat at BJP HQ.

    By Bharatiya Janata Party Delhi| 73845 views

  • अनूठे "रक्षा -सूत्र "  से बांधी डोर विश्वास की

    अनूठे "रक्षा -सूत्र " से बांधी डोर विश्वास की

    अनूठे "रक्षा -सूत्र " से बांधी डोर विश्वास की

    Watch अनूठे "रक्षा -सूत्र " से बांधी डोर विश्वास की With HD Quality

    By P P Chaudhary| 3795265 views

Daily Mirror

  • Manali Himachal Pradesh | टूरिज्म इंडस्ट्री में खुशी,जन-जीवन अस्त-व्यस्त, मनाली में भारी बर्फवारी

    Manali Himachal Pradesh | टूरिज्म इंडस्ट्री में खुशी,जन-जीवन अस्त-व्यस्त, मनाली में भारी बर्फवारी

    #manali #himachalpradeshnews #tourism #industry #disrupted #heavysnowfall #latestnews #breakingnews #news

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    Manali Himachal Pradesh | टूरिज्म इंडस्ट्री में खुशी,जन-जीवन अस्त-व्यस्त, मनाली में भारी बर्फवारी

    By JANTV RAJASTHAN| 0 views

  • Nitish Kumar की जगह Jitan Ram Manjhi को CM बनाएंगे BJP ! Mukesh Sahani | Bihar News | #dblive

    Nitish Kumar की जगह Jitan Ram Manjhi को CM बनाएंगे BJP ! Mukesh Sahani | Bihar News | #dblive

    Nitish Kumar की जगह Jitan Ram Manjhi को CM बनाएंगे BJP ! Mukesh Sahani | Bihar News | #dblive

    #HindiNews | #BreakingNews | #Watch | #video |

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    Nitish Kumar की जगह Jitan Ram Manjhi को CM बनाएंगे BJP ! Mukesh Sahani | Bihar News | #dblive

    By DB Live| 0 views

  • आज आएगा UP का Budget, Budget पेश करने से पहले होगी Yogi Cabinet की Meeting | UP Budget 2024-25

    आज आएगा UP का Budget, Budget पेश करने से पहले होगी Yogi Cabinet की Meeting | UP Budget 2024-25

    #UPBudget2024 #YogiAdityanath #SureshKumarKhanna

    आज आएगा UP का Budget, Budget पेश करने से पहले होगी Yogi Cabinet की Meeting | UP Budget 2024-25

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    आज आएगा UP का Budget, Budget पेश करने से पहले होगी Yogi Cabinet की Meeting | UP Budget 2024-25

    By PunjabKesari TV| 0 views

  • सरकार के खिलाफ सड़कों पर उतरे हजारों लोग | Ladakh Protest: Leh | Statehood State की मांग | #dblive

    सरकार के खिलाफ सड़कों पर उतरे हजारों लोग | Ladakh Protest: Leh | Statehood State की मांग | #dblive

    Modi Sarkar के खिलाफ सड़कों पर उतरे हजारों लोग | Jammu and Kashmir | Breaking News | #dblive

    #HindiNews | #BreakingNews | #Watch | #video |

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    सरकार के खिलाफ सड़कों पर उतरे हजारों लोग | Ladakh Protest: Leh | Statehood State की मांग | #dblive

    By DB Live| 0 views

  • Bikaner News | लोकसभा चुनाव को लेकर कांग्रेस की तैयारी, कार्यकर्ताओ से पार्टी प्रभारी ने की चर्चा

    Bikaner News | लोकसभा चुनाव को लेकर कांग्रेस की तैयारी, कार्यकर्ताओ से पार्टी प्रभारी ने की चर्चा

    #bikanernews #preparations #loksabhaelections #partyincharge #discussed #latestnews #breakingnews #news

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    Jan TV Live | Hindi News LIVE 24X7 | Jan TV Live | Hindi news 24X7 LIVE
    Jan TV | Hindi News Jan TV Live | Jan TV News | Jan TV Live
    News Credit -VKJ

    Bikaner News | लोकसभा चुनाव को लेकर कांग्रेस की तैयारी, कार्यकर्ताओ से पार्टी प्रभारी ने की चर्चा

    By JANTV RAJASTHAN| 0 views