Digital adoption has taken a quantum leap

Published on: Jun 28, 2023
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Technology is becoming an integral part of our day-to-day routine and the coronavirus has greatly sped up the process. Digital adoption has taken a quantum leap at both the organizational and industry levels. During the pandemic, consumers have moved dramatically toward online channels, and companies and industries have responded in turn. The rapid shift towards interacting with customers through digital channels and transforming from traditional to digital infrastructure can pose significant challenges.



The tools and technology are making collaboration and remote work easier with a specific concentration on Software as a Service (SaaS) and augmented reality (AR). Both have proven to be technologies that enable highly regulated industries to collaborate across different geographies, cultures, and perspectives and make it easier to connect with and consolidate highly distributed workforces. Technologies like chatbot and virtualized patient care offer a mechanism to triage and distribute care at scale. Artificial intelligence and high-performance computing have accelerated research into understanding the virus and developing targeted therapeutics to treat infection and prevent transmission. New mobile contact tracing protocols that preserve patient privacy and civil liberties were developed in response to public concerns, creating new opportunities for privacy-sensitive technologies that aid efforts to prevent and control outbreaks.



Probably, Indian think-tanks must be feeling that India should have gone the China way long ago, and built their own search, social and conversation engines, much for their own massive revenues, growth and control.” Finally, everything we do on the internet is traceable and trackable up to a major extent. I personally feel that the government is fair in asking for these guidelines and all the tech giants should comply with them.


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