Technologists raising concern on data protection on World Backup Day

The software and technology industry celebrates #WorldBackupDay on March 31, i.e., today, every year. In today’s era of accelerated change and digital transformation, businesses in every sector need to do more with less. This day marks the significance of data backup for businesses and organisations worldwide. Technological progress has led more and more companies to start using new technologies to increase their productivity or to facilitate their daily tasks. Their use has led to the massive collection of data and the need to have a place to store it securely has arisen. With cloud backup, company data and applications are protected by a server in a remote location. In this way, companies can have the capacity to save and preserve, at the same time, the data of their own corporation and that of their clients from anywhere, avoiding the loss of this data in the event of any technological failure or cyber-attack. With businesses in India running workloads in a hybrid environment, it is critical to securely store data in multiple spaces like databases, file servers, and network-attached storage (NAS). While considering a solution that gives businesses the flexibility to access, upload, protect and analyse data, an asset that will have the advantage of long-term retention, reporting and insight into cloud storage use, will serve Indian organisations better.

This World Backup Day should be a welcome opportunity for businesses to reconsider their storage solutions and upgrade to safer cloud environments secured by cutting-edge data protection amenities, which will support their digital transformation journey. We walk, talk, eat, drink and breathe data. We are constantly leaving behind digital footprints. More so, we engage with online platforms and are engrossed with digital channels. What most of us fail to notice, far less comprehend, is the lurking dangers and sneaking threats that we invite unintentionally. We hardly realise the growing platforms using AI +

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