Regional OTTs

As the demand for the local content is gaining momentum, many regional over-the-top (OTT) platforms are eyeing a bigger share of content pie. The availability of regional-based content on #OTTplatforms has been a boon for viewers in India. It has allowed them to watch content in their own language and to connect with their culture.

India’s video OTT market is expected to touch $12.5 billion by 2030. With increased consumption, it is believed the regional OTT subscription is likely to cross 30 million by the end of 2030.

These platforms offer a wide range of content, including movies, TV shows, web series, and original programming. They also offer content in different genres, such as drama, comedy, romance, action, and thriller.

Today's Headline in News Hour
00:00 Intro
00:51 Over 50 OTT platforms in India offer regional content
01:37 Local OTT platforms in India provide vernacular content to viewers.
02:21 Regional OTT platforms are capturing the Indian market
03:12 India and US sign key agreements during Modi's visit
03:55 Investments by global players will boost India's semiconductor sector
04:43 Google to set up Global fintech Operation Center in Gujarat
05:22 Jio in talks with Nokia, City Group, HSBC, and JP Morgan for a 15-year loan

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