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  • Rising complexity in the role of CMO’s to enhance the bottom-line

    Rising complexity in the role of CMO’s to enhance the bottom-line

    A discussion arises whether the CMO’s should lead the role of digital transformation. However, the chief information officers (CIO) and chief technology officers (CTO) are supposed to be responsible for this role, as they hold the position of C-suite. It makes sense, because more than any other C-suite executive, the CMO has a solid understanding of customers’ needs and expectations and can apply that understanding to digital transformation, leveraging data and advanced technology for increased success. CMOs must understand consumers— from marketing to different audiences to creating a loyal customer base.



    CMOs are able to accomplish more than ever and play a bigger part in how their companies operate. They also get the opportunity to form powerful relationships with CIOs to increase their ability to achieve the goals of their department and the goals of the company as a whole. The COVID-19 pandemic forced digital transformation to happen overnight, and consumers are now interacting with brands in different ways to leverage digital channels more than ever. When CMOs incorporate digital transformation into that understanding, they ensure their organization is using new technology to drive the personalization of the customer experience in innovative ways. CMOs can help introduce new advertising, UX, and mobile technologies, among others, that will enhance the corporate-customer relationship. CMOs can work with other C-suite positions to make sure that everyone is on the same page about new initiatives and innovations.


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  • Biometric and facial authentication to curb cyber attacks

    Biometric and facial authentication to curb cyber attacks

    Most organizations switched to work from home hastily from last year due to the mayhem caused by the Covid-19 pandemic, often leaving the doors open for malicious elements to come in and infect the corporate resources. Research says nearly 3.1 million external attacks are on cloud user accounts. This data set represents companies in all major industries across the globe, including financial services, healthcare, public sector, education, retail, technology, manufacturing, energy, utilities, legal, real estate, transportation, and business services.

    As work from home has increased by 5 times as compared to the pre-Covid days, cyberattacks have also surged by a whopping 300%. In most of the cases, cyberattacks were carried out by stealing user identities or exploiting the poor (or lack of) user authentication mechanisms. A report says, the US government reported a 3000% increase in identity theft attempts due to the Covid situation. The option of Biometrics-based authentication could be the ultimate solution, like usage of facial verification or fingerprint verification, that overcomes the limitations of typical OTP or push notifications-based authentication by essentially providing authentication based on “who you are”. It ensures absolute certainty before granting or denying access as hardly any tampering can be done to ‘Who you are’. However, the best practice would be continuous authentication – The way to go.

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    Biometric and facial authentication to curb cyber attacks

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  • Breaking News in hindi | National , International and Business News| | #DBLIVE

    Breaking News in hindi | National , International and Business News| | #DBLIVE

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  • Soniya Bansal slams Isha Malviya’s relationship with Abhishek-Samarth & Vicky Jain’s toxic behaviour

    Soniya Bansal slams Isha Malviya’s relationship with Abhishek-Samarth & Vicky Jain’s toxic behaviour

    Soniya Bansal, the first contestant to get eliminated from Salman Khan’s Bigg Boss 17, recently sat down for a candid conversation with Bollywood Bubble host Rashita Sahni. The actress slammed Isha Malviya for sharing her bed with ex-boyfriend Abhishek Kumar despite being in a relationship with Samarth Jurel. She called out Mannara Chopra for using sisters Priyanka Chopra & Parineeti Chopra to get fame outside the BB house. Soniya also spoke about Munawar Faruqui’s inappropriate touch, Vicky Jain’s toxic behaviour towards wife Ankita Lokhande and Salman Khan’s biased behaviour on Weekend Ka Vaar. Watch the full interview here!

    #soniyabansal #biggboss17

    Check out the video to know more.

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    Soniya Bansal slams Isha Malviya’s relationship with Abhishek-Samarth & Vicky Jain’s toxic behaviour

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  • Blatant Violation of model code of conduct in Odisha

    Blatant Violation of model code of conduct in Odisha

    Blatant Violation of model code of conduct in Odisha


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  • Robotic Process Automation is transforming businesses across the world

    Robotic Process Automation is transforming businesses across the world

    Robotic Process Automation enables users to create software robots, or #Bots, that can observe, mimic & execute repetitive, time consuming #Digital #business processes by studying human actions.
    Watch the video to know how RPA is transforming #businesses.
    #ArtificialIntelligence

    Robotic Process Automation is transforming businesses across the world

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  • Bigg Boss 17 LATEST VOTING Trend | Kaun Hoga Ghar Se Beghar? | Isha, Samarth, Manasvi, Sana, Arun

    Bigg Boss 17 LATEST VOTING Trend | Kaun Hoga Ghar Se Beghar? | Isha, Samarth, Manasvi, Sana, Arun

    Bigg Boss 17 LATEST VOTING Trend | Kaun Hoga Ghar Se Beghar? | Isha, Samarth, Manasvi, Sana, Arun

    #biggboss17 #ishamalviya #samarthjurel

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  • उदयपुर- महाराणा प्रताप की जयंती, विशेष हवन का किया गया आयोजन | Jantv

    उदयपुर- महाराणा प्रताप की जयंती, विशेष हवन का किया गया आयोजन | Jantv

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  • 29 जून से शनिदेव ने बदली चाल अब क्या होंगा तुला राशि का हाल 139 दिन का वक्री शनिदेव का सफर

    29 जून से शनिदेव ने बदली चाल अब क्या होंगा तुला राशि का हाल 139 दिन का वक्री शनिदेव का सफर

    Guru Ka Rashi Parivartan 2024
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    12 राशियां और आप
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    शनिदेव और आप 2024
    https://www.youtube.com/watch?v=1RO1erU4G7g&list=PL0N7ZGvupMUKc7kMvrBQ9c_6lluOVYPiw

    Yearly Rashifal कैसा रहेगा 2024
    https://www.youtube.com/watch?v=AbRIyBjh5rk&list=PL0N7ZGvupMUK8ddjMQkLifNTsYD8JA0Ml

    आप की राशि 2024 के 6 महत्वपूर्ण घटनाएँ और 6 उपाय
    https://www.youtube.com/watch?v=FQ2S-yjxu_0&list=PL0N7ZGvupMULwlT1RCMRxz1GNm5DNMILR



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  • Biolage Deep Treatment Pack Review| Hair Care for dry, frizzy, damaged, colored hair, split ends.

    Biolage Deep Treatment Pack Review| Hair Care for dry, frizzy, damaged, colored hair, split ends.

    Everything about hair care using at home affordable hair treatments for dry, damaged, frizzy hair and color treated hair with hair pack at home is discussed in this video using the Biolage Deep Treatment hair packs/ hair masks. Hair care with DIY deep treatment hair packs by Biolage helped me get soft, smooth, silky hair. They also have hair masks to tame fly-aways, get rid of split-ends and to treat colored hair which are infused with hair foods and hair caring ingredients which I've explained and shared in detail in this video. I’ve shared with you a demo and my review of the Biolage Deep Treatment Pack for hair as well.

    These hair mask treatments help to get deep moisture treatment for natural and colored hair and frizzy or damaged hair as well. You can now take care of damaged hair at home with the following Biolage deep treatment hair masks in India at https://bit.ly/3vrgR28.

    I used the Biolage Ultra Hydrasource Deep Treatment Pack which has Aloe and Spirulina which is a hair mask for dry hair to get moisturised, soft, smooth, manageable and hydrated hair from deep within.

    I’ve also shared with you, a hair treatment for color treated hair at home by using the Biolage ColorLast Deep Hair Treatment Pack for colored hair which has amazing hair care ingredients like Apricot Seeds and Orchid to take care of color treated hair.

    And, a hair mask for Frizzy hair which is the Biolage SmoothProof Deep Treatment Pack which has Camelia and Castor Oil in it, helps to tame fly-aways and frizzy hair. You can now get yourself a hair spa for frizzy and damaged hair at home for just Rs.350 and get a sleep hair look at home.

    I hope that you found this hair care video useful. Let me know how you liked the difference in my hair after using these DIY hair masks.

    Thank you Biolage for giving me an amazing opportunity to collaborate with you and take care of my hair at home!

    #DeepTreatmentPack #BiolageIndia @biolage

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  • Mr Bhupesh Baghel, CM, Chhattisgarh at #FICCIAGM

    Mr Bhupesh Baghel, CM, Chhattisgarh at #FICCIAGM

    Mr Bhupesh Baghel, CM, Chhattisgarh in conversation with Dr Jyotsna Suri, Past President, FICCI at #FICCIAGM.
    #FICCI #IndianEconomy #Economy #India

    Watch Mr Bhupesh Baghel, CM, Chhattisgarh at #FICCIAGM With HD Quality

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