Tech giants need to tackle deepfakes
Deepfake technology has been making headlines. Deepfakes use deep learning artificial intelligence to replace the likeness of one person with another in video and other digital media. There are concerns that deepfake technology can be used to create fake news and misleading, counterfeit videos.
Deepfake technology enables anyone with a computer and an Internet connection to create realistic-looking photos and videos of people saying and doing things that they did not actually say or do. A combination of the phrases deep learning and fake, deepfakes first emerged on the Internet in late 2017, powered by an innovative new deep learning method known as generative adversarial networks or GANs.
Deepfakes are hyper-realistic forgeries created by computer techniques that have triggered alarm worldwide in particular when they are used in a political context.
The amount of deep fake content online is growing at a rapid rate. Today's deepfake technology is still not quite to parity with authentic video footage—by looking closely, it is typically possible to tell that a video is a deepfake. As the technology is evolving at a breath-taking pace, experts predict that deepfakes will be indistinguishable from real images before long.
Today we stand at an inflection point. In the months and years ahead, deepfakes threaten to grow from an Internet oddity to a widely destructive political and social force. Society needs to act now to prepare itself.
As reported by Reuters, Alphabet unit Google, Facebook, Twitter and other tech companies will have to take measures to counter deepfakes and fake accounts on their platforms or risk hefty fines under an updated EU code of practice.
The European Commission will publish the updated code of practice on disinformation, as part of its crackdown against fake news. The updated code will spell out more examples of manipulative behaviour such as deepfakes and fake accounts which the signa
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Defending Against the Use of Deepfakes for Cyber Exploitation
#PiyushGoyal #GoogleChrome #cyberattack
Warnings against Cyberthreats
Cybercrime has risen and there has been an 11x increase in ransomware assaults. We’re seeing a rise in assaults on high-profile targets — and the rise of new methodologies. Artificial intelligence and the rise of deepfake technology is something cybersecurity researchers have cautioned about for years and now it has officially arrived. Cybercriminals are increasingly sharing, developing and deploying deepfake technologies to bypass biometric security protections, and in crimes including blackmail, identity theft, social engineering-based attacks and more, experts warn. Right now, the researchers said, discussions among threat actors about deepfake products and technologies are largely concentrated in English- and Russian-language criminal forums, but related topics were also observed on Turkish-, Spanish- and Chinese-language forums. Much of the chatter in these underground forums is focused on how-to’s and best practices, according to Recorded Future, which appears to demonstrate a widespread effort across cybercrime to sharpen deepfake tools.
The technology uses artificial intelligence to superimpose and combine both real and AI-generated images, videos and audio to make them look almost indistinguishable from the real thing. The apparent authenticity of the results is rapidly reaching disturbing levels. The most common deepfake-related topics on dark web forums included services (editing videos and pictures), how-to methods and lessons, requests for best practices, sharing free software downloads and photo generators, general interests in deepfakes, and announcements on advancements in deepfake technologies. In the cybersecurity world, deepfakes are an increasing cause for concern because they use artificial intelligence to imitate human activities and can be used to augment social engineering attacks. The progressive uptick in synthetic identity fraud is likely due tদ্বাৰা VARINDIA | 100 মতামত
कहीं आपको भी तो नहीं आई फेक वीडियो कॉल |Hackers Use AI-Deepfakes to Scam People #dblive
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कहीं आपको भी तो नहीं आई फेक वीडियो कॉल |Hackers Use AI-Deepfakes to Scam People #dbliveদ্বাৰা DB Live | 228 মতামত
We need manufacturing, we need industries but we need farmers and their children: Rahul Gandhi
We need manufacturing, we need industries but we need farmers and their children: Rahul Gandhi
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IEDs a new challenge, need to tackle it: Kashmir police chief
Kashmir police chief Muneer Ahmad Khan on Saturday said that there is a “new hand” in Sopore bombing which has made them to rethink their strategy in tackling the challenge of IED blasts.
His remarks came hours after four policemen were martyred in a militant attack in Sopore town of Baramulla district.
Khan, who is an additional Director General of Police, while taking to the media on the sidelines of a wreath laying ceremony of four slain policemen said that today’s IED blast in Sopore was the first since 2015.দ্বাৰা Jammu Links News | 898 মতামত
Big tech giants should reimburse victims of online fraud
Fraudsters create a third-party phishing website which looks like an existing genuine website, such as - a bank’s website or an e-commerce website or a search engine, etc. Links to these websites are circulated by fraudsters through Short Message Service (SMS) / social media / email / Instant Messenger, etc.
Many customers click on the link without checking the detailed Uniform Resource Locator (URL) and enter secure credentials such as Personal Identification Number (PIN), One Time Password (OTP), Password, etc., which are captured and used by the fraudsters.
Recently, Lloyds, Santander, Barclays, TSB demand Google, Facebook reimburse online fraud victims. While banks have signed up for a voluntary code to reimburse fraud victims who do enough to protect themselves, there is not sufficient regulation governing social media and other websites where victims are often first lured in.
Big tech companies whose online platforms carry advertisements for scams should be made to reimburse victims, British lawmakers said, as part of wider efforts to combat a growing epidemic of online fraud in Britain.
Citing the ‘polluter pays’ principle, a widely recognised concept where those that generate pollution should cover the cost of controlling the risk and the human impact, TSB, Barclays, Santander, and Lloyds have called out Facebook, Instagram, Google, and telecom organisations for not paying anything towards losses.
Experts pointed out that “partial or total” compensation from technology firms was long overdue. Authorised fraud doesn’t start and end with banks, other sectors play a role in facilitating it. The steps some tech giants have taken to help prevent scams are welcome, but they also need to help with the cost.
Social media brands like Facebook and Instagram, alongside Google, and telecom companies, do not currently pay any compensation to victims of fraud. The report says that research from Barclays found that overদ্বাৰা VARINDIA | 124 মতামত
Tech Giants behind the Biggest Data Breach in the World
It is absolutely true that getting obsessed into a more technology driven world would lead towards destruction. However, the technology companies say digital life is likely to improve the lives of people at the top of the socioeconomic ladder over the next few decades. Various reports on the digital divide are inviting more serious problems. Most tech companies make apps and digital tools for people who can easily utilize internet and digital devices. This creates an illusion of ubiquitous internet, but the infrastructure will tend to be made for only people who understand English. This could create huge social problems. Google is the biggest real-time-bidding (RTB) company in this universe.
It clearly reflects from the recent report that Google-Led Internet Giants are Behind the ‘Biggest Data Breach Ever Recorded’. On average, a person in the US has their online activity and location exposed 747 times every day by the RTB industry. In Europe, RTB exposes people's data 376 times a day. The report reveals, Google allows 4,698 companies to receive RTB data about people in the US, while Microsoft may send data to 1,647 companies.
Now you can name the mother of all data security breaches as the Irish Council for Civil Liberties (ICCL) revealed that Google and other internet giants are processing and passing people’s data billions of times per day via real-time-bidding (RTB) system for tracking and ad targeting.
Real-Time Bidding (RTB) operates behind the scenes on websites and apps. It tracks what you are looking at, no matter how private or sensitive, and it records where you go. Every day, it broadcasts this data about you to a host of companies continuously, enabling them to profile you.
“RTB is the biggest data breach ever recorded. It tracks and shares what people view online and their real-world location 294 billion times in the US and 197 billion times in Europe every day,” the Irish watchdog said in its report. Europeansদ্বাৰা VARINDIA | 106 মতামত
Tech giants leveraging customer data
What is At Risk – How Marketing Data is Currently Used? There’s a lot at stake, which includes the way companies use algorithms and technology to track individual users. Take Google for instance, if they enhance their privacy by masking customer data, businesses must then go through Google to purchase ads, which ultimately means gaining access to targeting data to send those messages to a designated user base.
Propelled by Big Data, these online ads have previously helped companies target people with characteristics of someone to whom the content and promotions are likely to be of interest. Big Data is the process of buying data from a third-party provider, collecting the online activity, purchase history, social media content and more to identify people that are most-likely interested in the promotions a company has to offer. Big data is simply a collection of data that may be assessed to disclose patterns and trends. It is used by several multinational companies to filter the data and business of various companies.
There are specialized agencies who process the IP address and cookies to do the marketing by knowing the users interest, preferences, pattern and buying behaviours. After this the big data helps companies to understand their customer's needs and wants and also enables a business to engage in a real-time, one-on-one conversation with consumers.
It is the second time within a fortnight that RBI has expressed its concerns over Big Tech's functioning and operations in the financial sector. Last year too, the central bank raised red flags saying that Big Tech companies are likely to become dominant players in the financial services sector in the country, and pose a threat to existing banks, payment companies and non-banking financial services players.
It also stated that these companies would bring their own set of challenges to regulators in advanced and emerging markets. Regulators and supervisors face a chalদ্বাৰা VARINDIA | 88 মতামত
Recession looming: Tech giants freezing hiring
The damage from the #COVID19pandemic, the Russian invasion of Ukraine has magnified the slowdown in the #globaleconomy, which is entering a long term of feeble growth and elevated inflation. Stocks have tumbled across Europe, as soaring inflation puts pressure on central bankers to raise interest rates even more aggressively. With the US dollar in demand, the pound has sunk below $1.18 for the first time since March 2020, early in the pandemic.
As per Forbes, the Inflation stocks - which predominantly includes companies from the banking, insurance, consumer staples, oil and gas sectors - has declined by about 8% over the last month, marginally underperforming the broader S&P 500.
Finance Minister #NirmalaSitharaman, including the US, said that global tech companies are in panic due to fear of an economic slowdown in developed countries. After putting brakes on job cuts and hiring by tech-social media companies like Microsoft, Google, Facebook (meta), Oracle, and Twitter, Apple has now joined the list of these companies.
While the U.S. Federal Reserve took some time to respond to inflation, starting with a 0.25% rate hike in March 2022, it is getting more aggressive with its monetary policy tightening, after inflation numbers for May came in higher than expected. The central bank raised rates by 0.75% in June, its largest hike since 1994.
Let's look into how the global tech companies are pulling back.
Alphabet Inc. has decelerated their recruiting efforts. According to an internal memo, Chief Executive Officer Sundar Pichai told employees that- although the business added 10,000 Googlers in the second quarter- it will be slowing the pace of hiring for the rest of the year and prioritizing engineering and technical talent.
Amazon.com Inc. said in April that it was overstaffed after ramping up during the pandemic and needed to cut back. "As the variant subsided in the second half of the quarter and empদ্বাৰা VARINDIA | 139 মতামত
No Need Of Goa Miles, Need To Support Local Taxi Operators: Michael
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AI is used Towards Client AI Processing
#Artificialintelligence is increasingly being used for client AI processing. This means that AI models are being trained and deployed on client devices, such as smartphones, laptops, and IoT devices. This has a number of advantages, including, Reduced latency, Improved privacy and Reduced bandwidth usage.
Traditionally, AI processing has been conducted by massive clusters of servers in the cloud or data centers. This is because AI models can be very large and complex, and they require a lot of computing power to train and run.
AI is used Towards Client AI Processingদ্বাৰা VARINDIA | 1313 মতামত
Can Google’s tools combat online misinformation
#Google's efforts to combat misinformation are important because misinformation can have a negative impact on society. It can undermine trust in institutions, lead to violence, and harm democracy. By developing new tools and initiatives, Google is helping to make the internet a safer and more informed place for everyone.
Google has recently unveiled three new tools to combat online misinformation:
· About this Image: This feature, which was initially unveiled earlier in 2023 and is now available globally to English-speaking users through Google Search, provides information about images, including their history, descriptions by users, metadata, and clear indications if an image is generated by AI. Google's AI-generated images are also clearly labelled.
· Fact Check Explorer: This tool allows journalists to verify images by tapping into information from independent organizations.
· AI-generated source descriptions within the Search Generative Experience: This feature provides original sources and insights from reputable publications, which are accessible through the "More About This Page" section in search results.
Can Google’s tools combat online misinformationদ্বাৰা VARINDIA | 477 মতামত
Increasing online Frauds
Recent developments in the technology landscape, including the acceleration of automation, artificial intelligence, and the digitization of industries, are transforming the nature of work. These challenges have immediate and far-reaching implications for India's economy, society, and future prospects.
The Tech Tsunami, characterized by rapid technological advancements, has the potential to drive unprecedented growth and innovation. However, if not harnessed effectively, it could lead to job shrinkage, job displacement and job reduction further leading to increased economic inequality.
Today's Headline in NewsHours
0:00 Intro
3:07 Online gaming firms sent tax notices worth INR 1 lakh cr
3:36 Government plans to introduce regulatory sandbox for OTT apps
4:05 #Microsoft pulling the plug on its metaverse project
4:33 #HMD Global to manufacture own brand of smartphones in India in 2024
5:00 #TechMahindra’s CEO designate Mohit Joshi announces restructuring
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Increasing online Fraudsদ্বাৰা VARINDIA | 357 মতামত
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ECI Press Briefing
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India observes Independence Day with patriotic fervour
Prime Minister Narendra Modi
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NTPC Empowering through Self Employment Opportunities (Updated Version, 11.10.2019)
NTPC is the largest power generating company of India that also works towards enhancing and bringing qualitative changes in the communities around its projects. One of the key focus areas by which NTPC is bringing change in nearby communities is empowering women by providing them training in various areas for self employment .
This is story of Sridevi from Telangana- her transformation from a diligent housewife to a successful entrepreneur.
A success story of empowerment with help of NTPC’s CSR initiative.
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Launch of Gujarat Election Campaign in Ahmedabad
Launch of Gujarat Election Campaign in Ahmedabad.
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Address by Sh. Rajeev Gupta, Secretary, Youth Affairs at "International Yoga Seminar"
Address by Shri. Rajeev Gupta, Secretary, Youth Affairs, Ministry of Youth Affairs & Sports, at the "International Yoga Seminar" organized by "Shri Ram Chandra Mission" in April, 2016
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LIVE: HM Shri Amit Shah addresses Parivartan Sabha in Sahibganj, Jharkhand
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Anil Vij ने CM पद के लिए ठोका दावा, कहा- मैं छह बार का विधायक हूं, पार्टी से आज तक कुछ नहीं मांगा
Anil Vij ने CM पद के लिए ठोका दावा, कहा- मैं छह बार का विधायक हूं, पार्टी से आज तक कुछ नहीं मांगा
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